...brands: understanding customer preferences (we call them user needs) is the priority having a creation and publishing model with central governance yet local control over execution (“locally produced content gets...
...review digital records at the Department for Business and Trade (DBT). AI, information and me At the end of 2024, I joined the IT Service Management team. I had recently...
...needed for specific audiences, such as in more personalised content or for specific digital services Working with the other User-Centred-Design professions (User Research and Design) helps us work out the...
...with the user. Grouping user needs by theme In the last two months we’ve: talked to 35 businesses at innovation and export events in London and Manchester conducted in-depth interviews...
...new ways to do this. We agreed a partnership over Autumn 2023 with GDS where DBT could provide guidance on what we already knew about our users. For the trial,...
...as simple as it sounded. We had to contend with hundreds-of-thousands of lower quality records from earlier systems, develop new design patterns to help users search, sort and filter through...
...transfer opportunities across DDaT through Communities of Practice, job shadowing, and mentoring or coaching, creating opportunities to learn through collaboration, explore new areas of work, and to meet new teams....
...be used not just for new AI tools, but for new use cases of already approved tools. Submission refinement Every submission receives some feedback from the team, which in many...
...the right time for me, as I had just started in my new project role. It was a fantastic opportunity to build new connections and share knowledge and learnings with...
...to propose project ideas about how DBT could use data in new and creative ways to solve problems. The Data Infrastructure team manage DBT’s data catalogue and asset register. They...
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