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Personalisation: how we put the user at the heart of our content on great.gov.uk

Example published case studies that can personalise pages for logged in users on great.gov.uk

...our users’ success, we have developed personalised content within our ‘Learn how to export’ service. What is personalised content? Personalised content is the result of an active process where we...

5 lessons we're learning to improve accessibility at DIT

Harry and Chris talking during our Accessibility Working Group meeting

...content and design to product marketing and service assurance. We are committed to helping the department meet accessibility standards. We want to share how producing accessible content and services helps...

Generative AI in government: DBT’s next steps

2 white humanoid robots sat at a table as if they are having a chat

...responses were produced using only GOV.UK content. Colleagues from our Content Design team joined GDS in an exercise where they went through the answers provided by GOV.UK Chat. Together the...